Seven agents, one job each
Salesforce released seven named AI agents on 11 September, each built for a single business function, and said six of them are generally available now. The seventh, Hunter, an outbound sales agent, is in pilot and due to become generally available in November 2026.
The agents are part of Agentforce, Salesforce’s platform for AI agents:
- Casey handles customer service across voice, SMS, WhatsApp and web chat, including FAQs, returns, account management and escalation.
- Paige handles IT and HR service requests through Slack, portals and other employee tools.
- Carter helps shoppers discover products, answers their questions and completes checkout inside the chat.
- Hunter works an outbound sales pipeline, from research to outreach, over weeks or months.
- Marshall orchestrates back-office supply chain work, with deterministic execution and audit trails.
- Piper engages, qualifies and converts inbound leads across websites and inboxes.
- Fin resolves complex customer experience workflows across channels.
Salesforce did not publish prices for any of them.
Agents that keep working for weeks
The more significant change is underneath the names. Salesforce introduced a long-horizon runtime intended to let agents pursue goals that span days or weeks rather than a single conversation.
It has three parts: memory that preserves context between sessions, durable execution that keeps a plan in place over time and corrects course, and what Salesforce calls dynamic steering, which adapts the agent’s behaviour based on feedback from users.
Hunter is the clearest use of it. A sales sequence can run for months, and an agent that loses its context between conversations cannot run one. Futurum Group analyst Keith Kirkpatrick described the runtime as enabling multi-week execution across sessions for Hunter.
Futurum also listed related releases. Multi-agent orchestration is generally available now, while AI skills in Agentforce Coworker and a tool called Agent Optimizer are targeted for general availability in October 2026.
Salesforce’s own numbers
All the performance figures in the announcement come from Salesforce and its customers, and none has been independently verified.
According to Salesforce, Hibbett handles 90% of its core shopper journeys with Agentforce after a six-week deployment, Autism Queensland resolves 70% of administrative requests with Paige, and Perk says Hunter built 60% of its sales pipeline. Asana reports four times the conversation volume through Piper.
One reference customer is itself an AI developer: Salesforce says Anthropic resolves 79% of conversations autonomously with Fin.
Salesforce also said Agentforce and Slack have delivered 7 billion “Agentic Work Units”, a usage measure of its own, 3.2 billion of them in the second quarter of 2026, according to Futurum.
Why names
Giving agents names and job titles is a product decision as much as a technical one. It lets Salesforce sell an agent as a defined role with a defined scope, which is easier for a buyer to evaluate than a general-purpose assistant, and easier to measure against the work of the team it supports.
What to watch
The dates to track are October, when the Coworker skills and Agent Optimizer are due, and November, when Hunter is due to leave pilot. Until Salesforce says what the agents cost, it will be hard to compare them with rival agent products or with the staff time they are meant to replace.
